
(Source: thingsthatmenlike)

(Source: thingsthatmenlike)
John C Jay, Executive Creative Director of Wieden+Kennedy
1: Be authentic. The most powerful asset you have is your individuality, what makes you unique. It’s time to stop listening to others on what you should do.
2: Work harder than anyone else and you will always benefit from the…
(Source: aiga.org)
Ted made a beverage vid in the mold of my own, and I love it. Who will follow suit?
THE CHALLENGE: Put that camera to use. Pick your favorite fussy beverage-making tool. Show the world how you use it. Cut it up real nice. 60 seconds. At the end, make us laugh. Maybe tag it with something. I don’t know, #bevmercial.
@lonelysandwich made a spec spot for his favorite fastidious and persnickety beverage preparation device.
I found it throughly delightful and decided to make one of my own in the same style.
For about $100 you can have a piece of plastic in your kitchen that carbonates water. If you’re part of the 1% or something you can add in flavored syrups, but I prefer just the straight up bubbles. When you’re out of gas, you can get more carbonators from your local artisanal kitchen store (hi, @hillskitchendc). I didn’t even know this fanciful home-carbonation technology existed until a former roommate of mine put it in the kitchen last July.
I shot this on a 7D and cut it in FCP.
Special Thanks to Roommate Adam S. for helping out with a few things during the shoot.

Want one of these for my espresso machine. And the water bottle for my desk. Have a rough analog of it already though.
Murder was the case that they gave me.